Reportedly, most of the businesses face internal technical hurdles in becoming a data-driven organization. The primary ones among these hurdles are:
With the active email accounts expected to reach the 5.6 billion mark by 2019 (source: Hubspot), it is no wonder that despite a host of marketing alternatives, B2B email marketing is still on top of the marketers’ list.
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If you want to operate successfully in the entrepreneurial ecosystem, you should keep a constant track of your market. Similarly, remaining oblivious of your competitors’ activities wouldn’t benefit you in any way. This calls for a dire need of staying informed at all junctures, the need for which multiplies when you are preparing for a turning point in your business-expanding your scale of operations.
Every year business organizations spend a good sum of money to acquire data that can act as a foundation of their marketing campaign and other business decisions. Since the advent of Internet, acquiring information pertaining to anything and everything that one desires is readily available in the public domain. What calls for the need of data capture services then?
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For those involved in market research, there are factors that make or break your campaign. Could be that all of your strategies are on point, but you still are missing out on reaping the rewards of your campaign. Read more
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