One of the most critical aspects of an email marketing campaign is the ability to measure its success. SunTecData helps you with full-cycle strategic email campaigns beginning with hand-coding HTML emails to the deliverability, keeping your lists healthy and post-campaign analytics of your email campaign.
We assess the performance of your campaign through response tracking, reviewing significant campaign metrics like open, read, click, conversion, and engagement, etc., reporting the outcome, and supporting you in measuring the relative impact of email communication as a business driver.
We understand open and click rates are just broad indicators of your campaigns. We help you build an informed picture of your customers by focusing on subscriber behavior. We also support you in driving tangible business results by giving you a comprehensive view of what really works and what does not, and accordingly refine your email strategy.