Leaders, managers, and business owners must possess adequate knowledge of adversaries to succeed in a market. Competitive intelligence helps them make data-backed strategies and gain a first-mover advantage over their peers. However, collecting competitor data can be a challenging process since it involves knowing which competitors and metrics to track, how to extract data from various internal sources, and how to review it all. We can help you solve these through competitor intelligence/analysis services.
SunTec Data provides 360-degree data support for competitor intelligence to global consulting firms, Fortune 500 companies, startups, accounting firms, and SMEs. Our team identifies valuable data points, extracts data from internal and external sources, and cleans and compiles the data into a coherent dataset. We can also create custom reports in your preferred format and deliver competitor intelligence (after data analysis) upon request.
Competitor data aggregationWe understand your objectives, define the use case for competitor analysis, and identify relevant data sources as well as effective ways to extract crucial information quickly. As a part of competitor data aggregation, we consider a set of potential factors, such as competitors, demand markets, government regulations, supply markets, investors, and potential customers. Once we have an action plan, we aggregate data from defined sources and curate it into a unified database.
Data compilation and cleaningAs an experienced outsourcing partner, we ensure high-quality databases via data cleaning, formatting, enrichment, and standardization. We eliminate and fix typos, missing entries, duplicate records, and other inaccuracies by cross-checking the competitors' information with the original data sources. Any modified data values are updated in the existing database. We deploy a set of tools to eradicate data integrity problems and achieve an accurate database.
CI data deliveryBefore delivering the outcome in your desired format, we conduct rigorous quality and compliance checks to ensure minimum errors and maximum standard adherence. Our team further categorizes and classifies the information per specific competitor groups for simplified analysis. We also design scopes and structure the database to fit distinct requirements.
The client, a security technology manufacturer, wanted to evaluate the demand for an antivirus product and the associated competitive threats. We identified key competitors and tested alternative products to isolate the strengths and weaknesses at the systems, application, and UX levels. We delivered a report with responses to all client questions and supporting evidence. The client deployed the information to improve their product and eventually experienced high sales.
Our competitor intelligence tools and processes simplify market research and competitor research for businesses. To further strengthen the assurance of quality and utility, we hire experienced subject matter experts in the fields of data management, market research, and web research. Our team has an in-depth understanding of enterprise operational flow and competitive intelligence analysis that helps us deliver impeccable results.
The team delivered exceptional results within a quick turnaround time. Their research and intelligence team offered valuable insights and a detailed overview of our competitors while maintaining complete data integrity.
Eva Reed, CEO, GermanyTrusted by industry players, renowned brands and enterprises, SunTec Data has a proven record of serving numerous businesses across different countries. Rely on our expertise to elevate your growth and performance. To learn more about how we can evaluate your competitors, please drop a line at info@suntecdata.com or call us at +1 585 283 0055 / +44 203 514 2601.
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